Skip to Main Content
Banner Image Main site Library home page Library home page


How to search for books and eBooks

Search specifically for books and eBooks from the Library Catalogue in the box below.

Marketing books and eBooks

DBS provides access to a wide range of books and eBooks related to Marketing.

Take note of the (1) loan status, (2) shelf location, (3) call number

Where are the marketing books?

The marketing books are located on Bays 11A to 12A.

marketing books

New marketing books

Loading ...

New marketing eBooks

Loading ...

How to reference books and eBooks

For marketing Harvard referencing style is used.  Advice on referencing books and e-books can be found in our Harvard referencing guide.

Type of books

Marketing books can be borrowed for seven days and fourteen days. 

​If all copies of the book are out on loan, you can place a hold request on it​.

Marketing eBooks can be accessed through the catalogue or through specific databases.

Marketing reference books are normally books that are in high demand. These items can be used in the library only and have a red sticker on them. 

Book locations

The Library uses the Dewey Decimal Classification (DDC) System for shelf order of books. Some DDC numbers relevant to marketing are:

658.8 Marketing (General)
658.802 Marketing Strategy
658.81 Sales Management
658.827 Branding
658.83 Marketing Research
658.8342 Consumer Behaviour
658.84 International Marketing
658.872 Digital Maketing
659.1 Advertising
659.2 Public Relations