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Business information

The Library provides access to a range of business information including case studies, company reports, country reports, industry reports and market reports.

What types of business information are there?

Case studies present business and management scenarios focusing on key facts and figures. Studying case studies can help students understand issues that may arise and can open room for discussion and problem-solving.


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Company details may include information related to financials, employees, and industry.


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Country reports can include both political and economic data as well as forecasts.


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Industry reports might include market overview, market data, market segmentation, outlook, competitive landscape, company profiles.


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Market reports include market overview, operating conditions, key statistics, and market outlook.


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Where do I find business information?

You can find a range of business information related to marketing on our databases. Click to links below to find out which databases to search.

Case Studies

Company Information

Country Reports

Industry Reports

Market Reports

How to reference business information sources

For marketing Harvard referencing style is used.  Advice on Harvard referencing can be found in our Harvard referencing guide.


For further information on Harvard referencing and additional examples we recommend Cite them right: the essential referencing guide